Advertisers

Now Cadbury is launching Oreos in India!

Hang on a minute, Cadbury doesn’t make Oreos. But it does now, at least in India where the Kraft product is now to be manufactured under the Cadbury brand name rather than imported. Actually Oreo cookies (biscuits in the UK) ...

Read More »

WPP makes £851m – does this herald a golden decade of marketing and advertising?

All the biggies – WPP, Omnicom, Publicis Groupe and Interpublic – have now reported their 2010 revenue and profits and it’s pretty much the same message: a big bounceback for traditional advertising (as against all this new-fangled digital stuff), especially ...

Read More »

Apple’s Rebecca Van Dyck wins top marketing job at Levi’s

And before any agencies think they have a chance of unseating recently-appointed worldwide agency Wieden + Kennedy at the jeans maker we should point out that, prior to joining Apple in 2007, Rebecca Van Dyck spent 12 years at W+K, ...

Read More »

London’s Creative Circle kicks off the awards season

And somewhat low profile they are too (they didn’t even bother to send us the winners). But the dear old Creative Circle has been hanging in there for what seems like half a century and it’s still a decent guide ...

Read More »

Wieden + Kennedy crafts a catmare for Cravendale

Somebody ought to tell those characters at Wieden + Kennedy to slow down a bit, this time it’s the agency’s London crew who have produced the week’s most talked-about commercial, ‘cats with thumbs.’ It’s for Cravendale milk and features every ...

Read More »