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John Lewis plans major international online expansion

UK department store group John Lewis, the big success on the UK high street in recent years, is planning its first major foray abroad by launching its website in 12 European countries in June and 25 others around the world, ...

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Omnicom signs data sharing deals with AOL, Microsoft and Yahoo

Omnicom has signed what it calls ‘sensible collaborative agreements’ with AOL, Microsoft and Yahoo to, among other things, share online data. The deals, which follow a similar agreement with Google last year, will give Omnicom’s agencies the ability to target ...

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UK government plans to end branded fag packs

Cigarette companies who argue that promotion just encourages smokers to switch brands (rather than encouraging new users to light up) will have another dilemma to chew over as the UK government announces later today that it plans to force fag ...

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Nationwide leaves Leagas Delaney for 18 Feet and Rising after 26 years

It’s a bit much being dumped for what sounds like a flood warning but the UK’s biggest building society Nationwide has finally departed Leagas Delaney for the Fallon breakaway established in 2009. Leagas Delaney has handled the Nationwide for most ...

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Niche sites offer better value to advertisers says new report from Contextweb

Advertisers and media agencies are obsessed with so-called ‘short-tail’ internet sites, the big ones like Facebook, to the detriment of smaller sites which actually offer more rewarding audiences. This is the conclusion of a new study and white paper from ...

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