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More creative fireworks for Volkswagen – this time from DDB Sydney

Volkswagen has always had good advertising (outside Germany anyway, some creatives from other places would sniff) but it’s mining a rich vein of form at the moment. Here’s ‘Cross country’ from DDB Sydney for the Tiguan 4×4 (with operetta, naturally). ...

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BA’s ‘To fly, to serve’ campaign – It’s an age thing

One of the interesting consequences of the British Airways ‘To fly, to serve’ campaign is the split of opinion. Based on a random sample of people who have commented I would suggest the two camps, for and against, are based ...

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‘Super Mario’ Balotelli backs fireworks safety

Manchester City’s ‘bad boy’ (and extremely good) footballer Mario Balotelli has been signed up to support fireworks safety in his adopted home town of Manchester. Just the other week some of Mario’s chums set fire to his £3m rented house ...

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Omnicom joins big three in India with Mudra deal

Omnicom, arguably the strongest performer among the marcoms giants judging by its recent third quarter numbers, is making a big move in India by increasing its ten per cent stake in the Mudra conglomerate to a majority with an option ...

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BETC’s Jean-Chrisophe Royer answers Saatchi Tel Aviv’s ‘Impossible Brief’

Two years ago at Cannes Saatchi & Saatchi Tel Aviv launched its ‘Impossible Brief,’ inviting creatives to produce something that helped to foster better relations between the Israelis and Palestinians. The winner was Jean-Christophe Royer (pictured here in enfant terrible ...

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