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Interpublic leads the bidding for Indian digital agency Interactive Avenues

Interpublic may have been the subject of fevered takeover speculation recently but it is still trying to stay in the acquisition game, reportedly trying to close a deal to buy India’s biggest digital agency Interactive Avenues. IA, founded by CEO ...

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Coke Zero boosts Droga5 in adland Olympics

In adland’s Olympics Wieden+Kennedy is way out in front so far in 2012, confirming once and for all that it can handle more than hip brands like Nike and Heineken (whose hipness is largely a W+K creation), with a growing ...

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Hooters balances angel owls and devil owls – guess which one wins?

Brand differentiation is all in fast food restaurants and you know what you’re going to get at Hooters. So this new campaign for the mildly naughty US restaurant chain from Fitzgerald+Co (these plusses are getting out of hand) manages to ...

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New agency Joint starts with Verde banking bonus

RKCR/Y&R is proving a useful grounding for breakaways and now Joint, the agency formed by former Y&R directors Damon Collins and Richard Exon, has landed its first piece of business – Verde, the name for the 600 or so bank ...

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