An issue a lot of advertising people confront today is that of monetising experience and expertise. If we have a heart problem and need surgery our instinct is to opt for the best man in the land and pay him ...
Read More »Eric Newnham, adman Robin Williams, the Super Bowl – and where are this year’s really good ads?
Former Kinetic boss has shaken up the out of home buying business no end by winning huge chunks of business for his UK indie Talon. Biggest client is Omnicom’s OMG; next big one might be one of Publicis Groupe’s Starcom ...
Read More »Now former Kinetic direct client specialist James Copley joins Eric Newnham’s Talon as number two
Former Kinetic chief operating officer James Copley (left) has rejoined his long-time colleague Eric Newnham at new outdoor media buying contender Talon. Copley will be managing partner, effectively number two to majority shareholder Newnham. At Kinetic Copley was noted for ...
Read More »Leading UK media shop the7stars set to join exodus to new outdoor contender Talon
Former Kinetic worldwide boss Eric Newnham (left) is shaking up the UK out of home buying industry in a way it hasn’t seen for years: now leading UK media independent the7stars is set to join the rush to Newnham’s new ...
Read More »W+K and Lurpak offer food porn for today’s hard-pressed generation
Do you remember those celebrated Marks & Spencer ‘food porn’ ads from RKCR/Y&R, salivating shots, smoochy music and a seductive voiceover for M&S’s aspirational ready-prepared meals? Some might even say they summed up the Tony Blair years – all lace ...
Read More »Will Sony PlayStation account provide a much-needed shot in the arm for BBH New York?
BBH New York has struggled in recent times, losing Cadillac, amongst others, in a brutal review by former General Motors CMO Joel Ewanick. So a big new account win should be just what the doctor ordered. Well it’s just won ...
Read More »Just hope your last ten years don’t look like this
Ads these days seem more concerned with telling/teaching us how to live better than selling something (don’t you rather miss those ones?). But it’s valid enough in this new, highly emotional film ‘What will your last ten years look like?’ ...
Read More »Jung von Matt puts on the frighteners for Herbaria
Some herbal teas are probably pretty scary – nettle and bluebottle anyone? – but happening German agency Jung von Matt/Neckar has taken things more than a few steps further with this new ad for Hungarian herbal tea brand Herbaria. Drown ...
Read More »David Beckham strips off for H&M – and his wallet
He’s a good sport that David Beckham isn’t he? No sooner has he signed for Paris St-Germain (giving his not inconsiderable wages to a children’s charity, which some curmudgeons have described as a tax dodge) than he gets ’em mostly ...
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