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Deutsch New York lures digital wizard Rey Peralta from Mother

Deutsch New York has hired Rey Peralta from Mother as its new director of creative technology. Peralta has been director of creative technology at Mother since 2009. While there he worked on several digital projects including the launch of the ...

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WPP goes back to Canada for indie agency John St

WPP is looking to replicate its success with Canadian buy Taxi by buying another respected Canadian ad agency, Toronto-based John St. John St was founded in 2001 and now employs about 100 people. It has revenues of $14m from clients ...

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Now Cancer Relief and Mother go into battle

Marie Curie Cancer Care and DLKW/Lowe showed us one way of dealing with cancer (show some respect for people dying with it) and now Mother London proposes a bare-knuckle fight with the noxious killer in this new ad for Cancer ...

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W+K’s big new idea for 3: (its own) little pony

I was beginning to think that Wieden+Kennedy London had forgotten about phone company 3, its big win of last year before Tesco rumbled through the door. Where were the ads? Well here’s the big new campaign, featuring a little pony. ...

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BBH defies speed limit for new Audi R8

We’ve criticised car ads from time to time from trying to say (and presumably) sell too much: saving the planet, keeping your family together and so on. Audi and agency BBH have eschewed such fripperies with their new campaign for ...

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