Analysis
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WPP has two big agency CEO roles to fill: who will take up the challenge?
WPP is facing a test in the UK as it searches for CEOs to lead two of its biggest agencies,…
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R3: big creative reviews drive new business upsurge – Saatchi US is top performer
A surge in creative reviews has resulted in a 36 per cent increase in global new business activity in the…
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Peter Stefou: how a summer of sport shows that TV is not just surviving it’s thriving
Our sweltering summer of sport, reality TV and royal weddings has been a reminder of the power of television to…
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Former Bacardi exec Gary Bonsels of Wasserman picks his Desert Island drink Ads
The drinks category has produced some of adland’s most famous and here Wasserman Experience’s Gary Bonsels, who describes himself as…
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WPP’s’ first half results aren’t out until September – could the group be sitting on some big news?
Three of the “big four” holding companies have filed their first half results, with IPG the standout winner, thanks to…
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Proof that data works – for savvy goalies anyway
At MAA we’ve always been a touch sceptical about data, not least because it’s attached to everything like a mantra.…
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timeTo: It’s conduct, not codes, that will stamp out sexual harassment in the workplace
Sadly it’s no surprise that 34 per cent of women and nine per cent of men who work in communications…
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