Analysis

Levy lays out tantalising glimpse of Publicis future

What are we to make of Maurice Levy’s musings about his and Publicis Groupe’s future? Levy hosted a confab in London (significant in itself as PG is really an Anglo-Saxon company these days) at which he promised two things. The ...

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George Parker: how I met David Ogilvy – twice

When, in 1963, as a snot nosed 23 year old, I disembarked at pier 96 from the Queen Mary (the one that’s now a conference center in Long Beach), my sole objective was to get a job on Madison Avenue, ...

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