Ad Tech
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New Ciesco report reveals tech-led M&A boom
Corporate advisory firm Ciesco has produced its H1 2016 Global M&A survey of transactions in the technology-enabled media and marketing…
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Campaign shines spotlight on marketing’s ‘trust crisis’
Sometimes pictures (and words) tell a story better than just words and Campaign has done the marketing community a favour…
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R3: marcoms giants face fight as new players join global battle for digital assets
It’s been an active six months in acquisitions in marketing communications with a 286 per cent increase over 2015, mostly…
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Sacha Reeb: how a Cannes jurist learned to stop worrying about data and love cyborgs
By Sacha Reeb, executive creative director of experience design agency Critical Mass London. Taking part in the Cannes creativity festival…
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Adtech deals go off the boil in first half of 2016
New figures from specialist technology M&A advisor Results International show that the global market for adtech and martech remained stable…
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GroupM appoints John Montgomery as digital policeman
WPP’s GroupM, the world’s biggest media buyer, has appointed John Montgomery as its first executive vice president brand safety at…
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Verizon takes a $5bn punt on combined Yahoo and AOL
Yahoo’s web business is being sold to US telecoms giant for $5bn, adding to Verizon’s online pot which includes AOL.…
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Tom Goodwin of Havas : welcome to the wonderful digital future of outdoor media
For an industry that talks a lot about change and is surrounded by change, advertising hasn’t really changed that much.…
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Tom Denford from ID Comms: is this the UK’s coolest media agency?
On this week’s #MediaSnack Tom chats with Jenny Biggam, co-founder of The7Stars, the UK’s leading independent media agency. Tom and…
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