Cannes Lions brings to town an amazing cast of people and ideas from all the industries of the world. It’s the belly button of global creativity. Here’s why… Clients Every year, the number of top marketers and big brands making ...
Read More »Accenture peers into the future and it’s called a ‘cagency’
The marketing world is full of crystal balls (it was ever thus) and peering into his at Campaign’s Media 360 conference was Anatoly Roytman, Accenture Interactive’s big boss outside the US. Accenture is good at naming things and Roytman (below) ...
Read More »Sorrell offers a tantalising hint into what next step might be
Sir Martin Sorrell always liked a conference and now he no longer has to bother with running WPP he’s popping up all over the place, without all those pesky emails to deal with – presumably. He spoke at yet another ...
Read More »Video platform VidMob expands to London with You and Mr Jones as an investor
VidMob, which claims to be the the world’s leading video creation platform and works with Facebook, Instagram, Shapchat and Twitter among others, is expanding with a new london office and a new investor: David Jones’ brandtech company You & Mr ...
Read More »Martin Albrecht of Crossmedia: advertisers and media agencies are still lost in the mire of non-trust
If you were in Miami last week attending the #ANAAFM (ANA’s Financial Management Conference), you may be forgiven for thinking about your retirement. Not only because you were on the beach, but because you might wonder what hits first: the ...
Read More »MDC’s woes are the tip of a creative agency crisis
Is the tide going out for creative agencies, a sort of tsunami in reverse? Yesterday MDC Partners stock took a powder as CEO Scott Kauffman (below) announced “unacceptable” earnings for the first quarter, a nasty surprise as MDC outperformed its ...
Read More »Tom Poynter of Southpaw: does the music world’s embrace of blockchain pose a threat for advertising?
Music artists are increasingly turning to blockchain in an effort to save their industry. Grammy-award-winning artist Pitbull has just launched a blockchain coding competition to find ways to disrupt the industry. He has challenged people to use the cryptocurrency Ethereum ...
Read More »Is China the next stop for adam&eveDDB?
James Murphy hinted that adam&eveDDB could open in China during an Advertising Association breakfast last week. The founding partner described China as “tantalizing,” and suggested that a partnership with a local agency would be the best way in, partly due ...
Read More »Michael Olaye of Dare and Oliver picks his Desert Island Ads
Michael Olaye is CEO of digital agency Dare and chief technology officer of owner on-site agency specialist Oliver Group. He was a founding member of creative agency U-dox, where he spent nine years working on projects for the likes of ...
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