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Agencies
Now WPP shifts Spanish agencies into giant Madrid HQ
Horizontality, as we all know, is Sir Martin Sorrell’s thing (when he isn’t dividing the world according to swans) and,…
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Advertisers
Simon Hakim of Hunter: why ‘agencies of record’ are yesterday’s solution for ambitious brands
There’s a lot of talk these days about the death of the agency of record model. Mondelez, Fiat Chrysler, Best…
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Advertisers
Emojis eat McDonald’s in new BETC campaign
Are emojis humanising or the opposite? McDonald’s and BETC Paris have enlisted their services in this diverting new campaign –…
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Advertisers
Walking on the water pays off for Lexus and DC Shoes
Walking on water has always been a useful way to gain attention. It’s now being used to some effect by…
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Advertisers
TH_NK wins Butlin’s digital account
Venerable British holiday camp operator Butlin’s, owned by Haven Holidays owner Bourne Leisure, has appointed TH_NK as its new digital…
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Advertisers
WPP’s Cavalry faces calvary as Coors Light quits
One of WPP’s innumerable ‘bespoke’ agencies, Cavalry set up to handle flagship Miller Coors brand Coors Light in the US…
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Advertisers
CHI unveils skateboard pyrotechnics for Lexus’ ‘Amazing in Motion’
The long-running global Lexus campaign through CHI & Partners is called ‘Amazing in Motion’ so client and agency have produced…
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Advertisers
Mike Everett: how Eva’s Wonderbra poster hit the world between the eyes
The famous ‘Hello Boys’ Wonderbra poster certainly hit us between the eyes when it appeared in 1993 – and that’s…
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