Author Archives: Angie Dean

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What next for comparethemarket’s meerkats?

How to follow a phenomenally successful campaign is an agency’s worst nightmare. Whatever you come up with is almost bound to be an anti-climax and clients, ungrateful so and so’s as some of them are, are likely to move on ...

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Saatchis unveils China indie film extravaganza for Hewlett-Packard

Saatchi & Saatchi Beijing and computer giant Hewlett-Packard are set to unveil the third and most ambitious stage of HP’s ‘My Computer * My Stage’ campaign, a complete feature film with digital contributions from over 220,000 Chinese young people. Stage ...

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Omnicom inches ahead and lays down a global challenge to WPP

Giant marketing communications group Omnicom saw its profits inch ahead by 4.2 per cent to $243m in the second quarter of 2010 on revenue of just over $3bn, $1.6bn of which came from the US. Boss John Wren said this ...

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Nationwide finally calls time on England football

The Nationwide Building Society, by far the biggest such entity in the UK, has confirmed that it is not to renew its £20m sponsorship of the England football team. £20m doesn’t sound that much but, given that the Football Association ...

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