Heimat packages the ripe smell of spring for Hornbach

You never quite know what you’re going to get from Heimat for German D-I-Y retailer Hornbach but this one’s a winner (we think.)

It’s the “real smell of spring,” captured and packaged for a grateful Japanese lady.

Hope she’s Japanese anyway. If she’s Chinese there’ll be another trade ruction.

MAA creative scale: 8.

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