Stimorol Ranger rides to the rescue courtesy of Ogilvy Paris

Mondelez gum brand Stimorol is introducing the “Stimorol Ranger” in a lively new campaign from Ogilvy Paris. This gentleman pops up when people find themselves lost for words, needing the assistance of Stimorol.

Quite Wieden-ish (US branch) but none the worse for that.

MAA creative scale: 7.5.

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