F&B changes direction in new Volvo Trucks ad

It’s mark of the impact Forsman & Bodenfors’ ‘Epic Splits’ had last year (75m YouTube hits and countless awards) when you look forward to a new commercial for, of all things, trucks.

So here’s the latest campaign for Volvo Trucks, in the surprising setting of a posh casino

Well you can’t accuse F&B of resting on their laurels can you?

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About Stephen Foster

Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.