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Goal for Pepsi Max in new AMV/BBDO campaign
In case you hadn’t noticed, there’s a rather big football tournament going on, with just about every brand in the world trying to row in on it.
The problem for most is forging a connection between the overpaid extra-terrestrials performing in Brazil and the rest of us, which AMV/BBDO does here even though such ‘freestyle football’ antics are beyond most of us (and the film carries a warning not to try this at home).
Another nicely-judged effort from AMV which may well carry off a fair bit of silverware at this week’s adland version of the World Cup in Cannes.