Parity Group, a listed company that supplies software and technology staff to government and industry, has bought leading UK facilities company Golden Square Post-Production for its growing digital division, which will now be headed by two of London’s best-known advertising figures, Andy Law and Mark Andrews.
Law, who will be executive chairman of the division, was a founder of the St Luke’s agency and is currently chairman of consultancy Fearlessly Frank. CEO Andrews, one-time head of TV at CDP and boss of production company Propaganda in Europe, owns the MADE in London film company.
Golden Square will become a key component of the Parity digital division which also includes 3D and augmented reality company Inition and software and systems management company Parity Systems.
Andrews (right) says: “We are delighted that Golden Square is becoming part of Parity Digital. Golden Square is a prestigious brand with outstanding people and a formidable track record. Its an industry jewel.”
Law says: “With Golden Square in the group we can offer clients the widest and most up to date range of content creation and management.”
Parity Group chairman Philip Swinstead says: “We are developing the Group into a wider technology company through growth and careful acquisition. Golden Square is the start of an emerging plan for our digital division.”