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McCann produces family masterpiece for Subway

Here’s an absolutely fabulous ad for Subway from McCann London.

Why’s it so great?

‘Cos it features my daughter Clare (fleetingly, I think she’s the one stroking the white horse) and, somewhere, her dressage horse Ted (stage name Santos W).

It was shot at commercial director Howard Guard’s stables in Hertfordshire.

Magic.

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About Stephen Foster

Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.
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