Tempur Pedic’s missing Gretta scores for IPG agency Carmichael Lynch

Mad scientists are usually a pretty safe bet if you’re essaying a mildly funny commercial and IPG’s Carmichael Lynch in Minneapolis has cashed in with this admired spot, ‘Gretta.’ for Tempur Pedic mattresses.

Easier said than done of course. A notable effort from creative team Nick Nelson and Phil Jones.