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The Super Bowl ad we all want to see before Sunday’s game is Wieden+Kennedy Portland’s for Oreo – Mondelez gave the task to W+K ahead of official lead agency DraftFCB.
Apart from info to the effect that it features a struggle between between people who like the crunch and those who like the cream in the little devils it looks like we might have to wait until Sunday.
W+K has unveiled this year’s opus for Coca-Cola which, as they all seem to these days, features a consumer competition: a vote for which of three teams (cowboys, showgirls, Mad Max-style ‘badlanders’) hunting a giant bottle of Coke in the desert should triumph.
Well come on guys, it’s not difficult is it?
