Ben Callner’s ‘Goat 4 Sale’ takes early lead in Doritos Super Bowl ad competition

Every year Doritos runs a ‘Crash the Superbowl’ competition to find two ads to run in the ad fest ($4m for thirty seconds this year apparently) and US film maker Ben Callner is one of the five finalists with ‘Goat 4 Sale.’

We’ll be putting our $4 on Ben with Paddy Power.

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About Stephen Foster

Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.