Ben Callner’s ‘Goat 4 Sale’ takes early lead in Doritos Super Bowl ad competition
Posted by: Stephen Foster in AdvertisersJanuary 16, 2013Comments Off on Ben Callner’s ‘Goat 4 Sale’ takes early lead in Doritos Super Bowl ad competition
Every year Doritos runs a ‘Crash the Superbowl’ competition to find two ads to run in the ad fest ($4m for thirty seconds this year apparently) and US film maker Ben Callner is one of the five finalists with ‘Goat 4 Sale.’
Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.