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When you see these things you always wonder who’s idea it was. Were the staff of DraftFCB South Africa dragooned into warbling “Life’s a happy song when you’re building favourite brands all year long” or was it a communal, or crowd-sourced as we say these days, idea?
My friend George Parker doesn’t like it (which will surprise you all). At least the blonde girl can sing.
Wonder if DraftFCB Chicago will make one?
