The British seem to love monkeys in ads and Barclaycard’s recent opus from BBH featuring a large version is packing them in on YouTube with nearly 250,000 hits in about a week.
The aforementioned beast bears a certain similarity to the monkey who fronted up for the long-defunct ITV Digital and then for PG Tips with Johnny Vegas. Does he have an agent?
Here’s Barclaycard’s examination of the horrors of Christmas toy-buying and the joy of paying by mobile:
And PG Tips:
Clearly not a case of too much monkey business, for the punters anyway.