ID Comms

Adidas turns Christmas into a ‘Merry Holiday Day’ with animated Snoop Dogg epic from Sid Lee

Have you noticed the way ‘Christmas’ has become ‘Holiday’ in the US? They’re all it, retailers for example and now we have a cartoon Snoop Dogg (playing Ebeneezer Snoop aka Scrooge) wishing everyone a ‘Merry Holiday Day.’ Belatedly, of course.

It’s all part of this Beavis and Butt-Head-styled opus from Sid Lee for Adidas, whose only purpose seems to be to point out that Adidas has lots of sports celebs on its books – David Beckham, Derrick Rose, Andy Murray and Stan Smith, the one-time Wimbledon champ – and direct reformed Scrooges to Adidas’s Facebook page from which they can send a discount voucher.

Full marks for effort but..

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