People are popping up in ads everywhere now – and the fatter the better it seems

The other day we bemoaned the absence of people in UK ads – but there are one or two. In this case, more like two and a half from The Leith Agency for Scotland’s answer to Coca-Cola, Irn Bru.

Generously proportioned ‘Senga’ (Senga is the Scots equivalent of Agnes apparently) is cut (or maybe prised) from the same mould as Italian agency Armando Testa’s equally ample protagonist for Vigor Plant.

Perhaps you can have too much of a good thing?

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About Angie Dean