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Mad Woman Jane Maas in person: it was mostly sex but also some advertising (and her ads weren’t bad)

Jane Maas is the former Madison Avenue copywriter (and later Ogilvy & Mather creative director) whose new book Mad Women: The Other Side of Madison Avenue in the ’60s and Beyond is causing quite a stir.

Here she is, aged 80 now, in an Ad Age video with Rupal Parekh, describing the various dirty doings but also the way that women copywriters were mostly confined to women’s brands. Rascally Jane managed to work on Noxzema shaving products though, in her inimitable way.

She also reports that David Ogilvy was “a great swordsman.” But not in the office though. He was an English gent, after all.

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Ad Age book creative director David Ogilvy Jane Maas mad women madison avenue noxzema ogilvy & mather Rupal Parekh

About Stephen Foster

Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.
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