BBH produces a charity tour de force for Barnardo’s

Blimey, the old emotions are taking a battering this Christmas what with John Lewis’ recent opus showing a child who actually wants to give presents, but there are more important issues than Christmas prezzies and UK children’s charity Barnardo’s is in the front line trying to deal with some of them.

It’s yet another tour de force from Bartle Bogle Hegarty. And for once a charity manages to show the upside for people in distress before hitting us with the gut-wrenching stuff.

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About Stephen Foster

Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.