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San Francisco’s Hub Strategy tries to update Walt appeal for Disney museum

When some of us were growing up Walt Disney was an admired and respected figure, the creator of Mickey Mouse, Donald Duck, Bambi and 101 Dalmations and all the rest of it.

The legend’s become a bit tarnished since but San Francisco’s Hub Strategy, which operates a bit like an agency within a collective (on this campaign with writer Sam Pond) has produced a stylish campaign for the Walt Disney Family Museum which attempts to position old Walt in the era that defined him; the grim old Depression-era 1930s.

As you’d hope when promoting a great craftsman, it’s nice to see some top notch typography as well as an idea on the posters.

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101 dalmations 1930s depression bambi disney family museum donald duck hub strategy mickey mouse new campaign Sam Pond san francisco typography walt disney

About Angie Dean

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