UK commercials may have failed to trouble the scorers at Cannes this year but some agencies at least are trying hard to get back into the creative game. But are they succeeding?
This is AMV/BBDO’s latest for Doritos through production company Independent and directors Glue Society (Jonathan Kneebone and Gary Freedman).
I do wonder sometimes if Sergio Leone’s The Good, the Bad and the Ugly actually did film makers (and Mexico indeed) much of a favour. Dry, dirty and dusty is still rather unappealing, Doritos or no Doritos.