ID Comms

Here’s Daniel Craig in a frock to support the sisterhood at Equals

Actor Daniel Craig begins in James Bond mode for this film from charity Equals for International Women’s Day but, following an ear-bashing from fellow Bond film performer Judy Dench in her ‘M’ mode, swaps to a patterned frock that makes him look rather like former PM Gordon Brown’s wife Sarah.

To be fair Dame Judy has a pretty fearsome litany of accusations against males, including the rather frightening facts (if such they are) that women do two thirds of the work in the world, receive just ten per cent of the money and own just one per cent of the property.

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About Stephen Foster

Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.
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