It’s the Super Bowl on Sunday and here’s Ad Age Creativity’s list of the best all-time ads

And a fine old line-up it is with hoary old classics like Coke’s Mean Joe Greene from 1980 and Ridley Scott’s 1984 Apple epic for the Macintosh launch running through to Budweiser in 2003.

The most famous of course is Rid’s for agency Chiat Day and Apple because (officially at least) the Super Bowl was the only time it aired even though it cost about a million dollars to make.

It seems appropriate to give it a go here as later today Apple and its new best friend Rupert Murdoch will unveil their iPad ‘newspaper’ The Daily. Which wouldn’t have been very likely in 1984.

But the rest are well worth a look too.

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About Stephen Foster

Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.