Kenny G’s Audi Super Bowl ad leaks to YouTube – so the joke might be a bit stale come Sunday

Audi US agency Venables Bell & Partners has gone to town on this Super Bowl opus featuring saxophonist Kenny G as head of riot suppression at a luxury prison.

Unfortunately someone seems to have uploaded it to YouTube a couple of days early which might diminish the expensively-purchased impact Audi was hoping for on Sunday. Audi is just one of a slew of car brands spending a big chunk of their 2011 budget on the Super Bowl.

Do we like it? Depends on what you think of Kenny G I suppose.

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About Stephen Foster

Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.