Kenny G ad is just (another) Super Bowl prequel says Audi

Our story about the Kenny G Audi Super Bowl ad appearing on YouTube early is challenged by the car company.

The video featuring Kenny G is NOT the ad that will air on Super Bowl Sunday. This is a 3-minute companion video Audi intentionally posted on their YouTube page in anticipation of the big game. Audi’s final 60-second ad will premier on Sunday, Feb. 6 during the first break after kick off.

Genesa Garbarino
PMK*BNC, on behalf of Audi of America

Well OK but how many prequels is Audi doing?

I’ll just have to sit up all night Sunday and see what’s on.

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About Stephen Foster

Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.