More bad news from mobile media – this time it’s geolocation

Ring, ring goes your phone when you’re passing a bordello as it knows you’ve got a thing about girls with aspidistras.

You’ve just been geolocated, the great new thing in mobile marketing.

There are times when too much knowledge is a dangerous thing.

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About Stephen Foster

Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.
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