By Stephen Foster on June 7, 2011
Do the right deal and it nets you lots of money. We’ve seen it recently with Dentsu’s Mcgarrybowen winning Sears and Burger King and now Taxi, the Canadian agency bought by WPP late last year, has paid its second dividend to its new owner by helping to land a big chunk of Revlon business for [...]
Posted in Agencies, Clients, News | Tagged advertising, burger king, Charles Revson, charlie, cmo, coca-cola, Dell, dentsu, enfatico, julia goldin, mcgarrybowen, montreal, revlon, sears, Sir Martin Sorrell, taxi, WPP, y&r, y&r chicago, young & rubicam
By Stephen Foster on May 24, 2011
This time it’s Y&R’s Chicago office taking a hit as the giant Sears retail account heads off to Dentsu-owned Mcgarrybowen. Dentsu, which hasn’t always invested sensibly in overseas outposts, made a good choice when it bought Mcgarrybowen, a safe pair of corporate hands run by seasoned old pros (despite their dodgy grammar). According to Ad [...]
Posted in Agencies, Clients, News | Tagged chicago, Doug Sable, Doug Sweeney, dr pepper, fallon, Hamish MacLennan, hill holliday, mcgarry bowen, sears, WPP, y&r chicago, young & rubicam
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