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Even Steve Jobs and TBWA\Chiat\Day got it wrong sometimes - Apple's 'Lemmings' ad from 1985

Even Steve Jobs and TBWA\Chiat\Day got it wrong sometimes – Apple’s ‘Lemmings’ ad from 1985

By Stephen Foster on October 25, 2011

The late Steve Jobs was nearly as interested in advertising as he was in his beloved products and in 1985, the year after Apple’s triumphant Super Bowl debut with Ridley Scott and Chiat Day’s ’1984′ launch commercial for the Macintosh, the nascent company struck out completely with another Chiat Day Super Bowl epic, ‘Lemmings,’ which [...]

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