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	<title>More About Advertising &#187; Sir Terry Leahy</title>
	<atom:link href="http://www.moreaboutadvertising.com/tag/sir-terry-leahy/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.moreaboutadvertising.com</link>
	<description>The alternative voice of advertising, marketing and media</description>
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		<title>Tesco&#8217;s US marketing scapegoat Tim Mason was actually needed to solve problems at home</title>
		<link>http://www.moreaboutadvertising.com/2012/12/tescos-us-marketing-scapegoat-tim-mason-was-actually-needed-to-solve-problems-at-home/</link>
		<comments>http://www.moreaboutadvertising.com/2012/12/tescos-us-marketing-scapegoat-tim-mason-was-actually-needed-to-solve-problems-at-home/#comments</comments>
		<pubDate>Fri, 07 Dec 2012 07:56:41 +0000</pubDate>
		<dc:creator>Stuart Smith</dc:creator>
				<category><![CDATA[Clients]]></category>
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		<category><![CDATA[corporate hubris]]></category>
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		<category><![CDATA[Philip Clarke]]></category>
		<category><![CDATA[Simon Uwins]]></category>
		<category><![CDATA[Sir Terry Leahy]]></category>
		<category><![CDATA[Tesco]]></category>
		<category><![CDATA[Tim Mason]]></category>
		<category><![CDATA[us retail]]></category>

		<guid isPermaLink="false">http://www.moreaboutadvertising.com/?p=56588</guid>
		<description><![CDATA[Chief executive Philip Clarke&#8217;s ruthless dispatch of his number two, Tim Mason (left), is a final reminder – if any were needed – that the past is another country, so far as Tesco is concerned. They did things differently there; they will never do them the same again. Eventually, someone had to pay the price [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Tesco to dump failed US venture Fresh &amp; Easy</title>
		<link>http://www.moreaboutadvertising.com/2012/12/tesco-to-dump-failed-us-venture-fresh-easy/</link>
		<comments>http://www.moreaboutadvertising.com/2012/12/tesco-to-dump-failed-us-venture-fresh-easy/#comments</comments>
		<pubDate>Wed, 05 Dec 2012 08:01:28 +0000</pubDate>
		<dc:creator>Stephen Foster</dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Finance]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Asda]]></category>
		<category><![CDATA[fresh & easy]]></category>
		<category><![CDATA[Phil Clarke]]></category>
		<category><![CDATA[Sir Terry Leahy]]></category>
		<category><![CDATA[Tesco]]></category>
		<category><![CDATA[Tim Mason]]></category>
		<category><![CDATA[walmart]]></category>
		<category><![CDATA[west coast]]></category>

		<guid isPermaLink="false">http://www.moreaboutadvertising.com/?p=56402</guid>
		<description><![CDATA[All companies make mistakes at some point and Fresh &#038; Easy was a massive one for Tesco. So now Tesco is to close or offload (if it&#8217;s lucky) its West Coast convenience store venture: not just putting the patient out of its misery but shooting the doctor too, long-serving Tesco marketing boss Tim Mason who [...]]]></description>
		<wfw:commentRss>http://www.moreaboutadvertising.com/2012/12/tesco-to-dump-failed-us-venture-fresh-easy/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Here&#8217;s how the £110m UK Tesco pitch will pan out</title>
		<link>http://www.moreaboutadvertising.com/2012/04/heres-how-the-110m-uk-tesco-pitch-will-pan-out/</link>
		<comments>http://www.moreaboutadvertising.com/2012/04/heres-how-the-110m-uk-tesco-pitch-will-pan-out/#comments</comments>
		<pubDate>Fri, 13 Apr 2012 15:46:30 +0000</pubDate>
		<dc:creator>Stuart Smith</dc:creator>
				<category><![CDATA[Agencies]]></category>
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		<category><![CDATA[Phil Clarke]]></category>
		<category><![CDATA[profit warning]]></category>
		<category><![CDATA[Richard Brasher]]></category>
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		<category><![CDATA[shortlist]]></category>
		<category><![CDATA[Sir Frank Lowe]]></category>
		<category><![CDATA[Sir Martin Sorrell]]></category>
		<category><![CDATA[Sir Terry Leahy]]></category>
		<category><![CDATA[Suki Thompson]]></category>
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		<category><![CDATA[the red brick road]]></category>
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		<category><![CDATA[£110m pitch]]></category>

		<guid isPermaLink="false">http://www.moreaboutadvertising.com/?p=41408</guid>
		<description><![CDATA[But don&#8217;t hold your breath for a result. This is going to be a long-drawn-out contest, meticulously refereed at every stage by agency intermediary Oystercatchers. Not a cosy inside job, pushed through on a nod and a wink from Tesco&#8217;s C Suite, as has tended to be the case in the past. The first stage, [...]]]></description>
		<wfw:commentRss>http://www.moreaboutadvertising.com/2012/04/heres-how-the-110m-uk-tesco-pitch-will-pan-out/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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		<item>
		<title>It&#8217;s Paul Weinberger versus London&#8217;s finest as Tesco finally reviews £100m account</title>
		<link>http://www.moreaboutadvertising.com/2012/04/its-paul-weinberger-versus-londons-finest-as-tesco-finally-reviews-100m-account/</link>
		<comments>http://www.moreaboutadvertising.com/2012/04/its-paul-weinberger-versus-londons-finest-as-tesco-finally-reviews-100m-account/#comments</comments>
		<pubDate>Wed, 11 Apr 2012 18:07:12 +0000</pubDate>
		<dc:creator>Stephen Foster</dc:creator>
				<category><![CDATA[Agencies]]></category>
		<category><![CDATA[Clients]]></category>
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		<category><![CDATA[account review]]></category>
		<category><![CDATA[amv/bbdo]]></category>
		<category><![CDATA[Asda]]></category>
		<category><![CDATA[Karen Buchanan]]></category>
		<category><![CDATA[Lowe Howard-Spink]]></category>
		<category><![CDATA[m&c saatchi]]></category>
		<category><![CDATA[news corporation]]></category>
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		<category><![CDATA[ruby]]></category>
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		<category><![CDATA[Sir Frank Lowe]]></category>
		<category><![CDATA[Sir Martin Sorrell]]></category>
		<category><![CDATA[Sir Terry Leahy]]></category>
		<category><![CDATA[Tesco]]></category>
		<category><![CDATA[the red brick road]]></category>
		<category><![CDATA[voadafone]]></category>
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		<guid isPermaLink="false">http://www.moreaboutadvertising.com/?p=41194</guid>
		<description><![CDATA[Paul Weinberger (pictured) is chairman of Tesco agency The Red Brick Road and the creative who&#8217;s nursed Tesco along for the past 20 years, first at Lowe Howard-Spink, then Lowe &#038; Partners and then at breakaway The Red Brick Road. When Tesco followed Sir Frank Lowe and Weinberger to start-up TRBR seven years Weinberger is [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>UK boss Richard Brasher out as CEO Philip Clarke takes the domestic reins at Tesco</title>
		<link>http://www.moreaboutadvertising.com/2012/03/uk-boss-richard-brasher-out-as-ceo-philip-clarke-takes-the-domestic-reins-at-tesco/</link>
		<comments>http://www.moreaboutadvertising.com/2012/03/uk-boss-richard-brasher-out-as-ceo-philip-clarke-takes-the-domestic-reins-at-tesco/#comments</comments>
		<pubDate>Thu, 15 Mar 2012 08:30:20 +0000</pubDate>
		<dc:creator>Stephen Foster</dc:creator>
				<category><![CDATA[Clients]]></category>
		<category><![CDATA[Finance]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Asda]]></category>
		<category><![CDATA[big price drop]]></category>
		<category><![CDATA[lidl]]></category>
		<category><![CDATA[Philip Clarke]]></category>
		<category><![CDATA[Richard Brasher]]></category>
		<category><![CDATA[Sainsburys]]></category>
		<category><![CDATA[Sir Terry Leahy]]></category>
		<category><![CDATA[Tesco]]></category>
		<category><![CDATA[two captains]]></category>
		<category><![CDATA[Waitrose]]></category>

		<guid isPermaLink="false">http://www.moreaboutadvertising.com/?p=38829</guid>
		<description><![CDATA[The strife at Tesco is no showing no immediate signs of ending with the news that Richard Brasher (pictured), UK CEO of Britain&#8217;s biggest retailer, is on his bike, to be replaced by PLC CEO Philip Clarke. Brasher stepped up to the top UK job when Sir Terry Leahy stepped down as PLC CEO just [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Tesco has a new marketing boss in David Wood &#8211; will it also be looking for a new ad agency?</title>
		<link>http://www.moreaboutadvertising.com/2012/02/tesco-has-a-new-marketing-boss-in-david-wood-will-it-also-be-looking-for-a-new-ad-agency/</link>
		<comments>http://www.moreaboutadvertising.com/2012/02/tesco-has-a-new-marketing-boss-in-david-wood-will-it-also-be-looking-for-a-new-ad-agency/#comments</comments>
		<pubDate>Wed, 29 Feb 2012 08:57:03 +0000</pubDate>
		<dc:creator>Stephen Foster</dc:creator>
				<category><![CDATA[Agencies]]></category>
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		<category><![CDATA[adam & eve]]></category>
		<category><![CDATA[Asda]]></category>
		<category><![CDATA[Carolyn Bradley]]></category>
		<category><![CDATA[David Wood]]></category>
		<category><![CDATA[Dotty campaign]]></category>
		<category><![CDATA[hungary]]></category>
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		<category><![CDATA[John Lewis]]></category>
		<category><![CDATA[Kraft]]></category>
		<category><![CDATA[lowe & partners]]></category>
		<category><![CDATA[Lowe Howard-Spink]]></category>
		<category><![CDATA[Philip Clarke]]></category>
		<category><![CDATA[Prunella Scales]]></category>
		<category><![CDATA[Sir Frank Lowe]]></category>
		<category><![CDATA[Sir Martin Sorrell]]></category>
		<category><![CDATA[Sir Terry Leahy]]></category>
		<category><![CDATA[the red brick road]]></category>
		<category><![CDATA[unilever]]></category>
		<category><![CDATA[walmart]]></category>
		<category><![CDATA[WPP]]></category>

		<guid isPermaLink="false">http://www.moreaboutadvertising.com/?p=37483</guid>
		<description><![CDATA[David Wood, a former European marketing at Kraft and before then a Unilever marketer, has been brought back from his current job as commercial director of Tesco in Hungary to head the embattled retailer&#8217;s UK marketing. He replaces Carolyn Bradley who&#8217;s been shuffled off into a UK brand role. It&#8217;s been evident for some years [...]]]></description>
		<wfw:commentRss>http://www.moreaboutadvertising.com/2012/02/tesco-has-a-new-marketing-boss-in-david-wood-will-it-also-be-looking-for-a-new-ad-agency/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Memo to troubled Tesco: good advertising worked before, why not try some more now?</title>
		<link>http://www.moreaboutadvertising.com/2012/01/tescos-managers-need-to-remember-what-they-seem-to-have-forgotten-about-the-value-of-marketing/</link>
		<comments>http://www.moreaboutadvertising.com/2012/01/tescos-managers-need-to-remember-what-they-seem-to-have-forgotten-about-the-value-of-marketing/#comments</comments>
		<pubDate>Fri, 13 Jan 2012 11:38:02 +0000</pubDate>
		<dc:creator>Stephen Foster</dc:creator>
				<category><![CDATA[Agencies]]></category>
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		<category><![CDATA[Carolyn Bradley]]></category>
		<category><![CDATA[christmas sales]]></category>
		<category><![CDATA[clubcard]]></category>
		<category><![CDATA[Dotty campaign]]></category>
		<category><![CDATA[every little helps]]></category>
		<category><![CDATA[Jane Horrocks]]></category>
		<category><![CDATA[Karen Buchanan]]></category>
		<category><![CDATA[Lord MacLaurin]]></category>
		<category><![CDATA[Paul Hammersley]]></category>
		<category><![CDATA[Philip Clarke]]></category>
		<category><![CDATA[Prunella Scales]]></category>
		<category><![CDATA[Richard Brasher]]></category>
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		<category><![CDATA[share price crash]]></category>
		<category><![CDATA[Sir Frank Lowe]]></category>
		<category><![CDATA[Sir Terry Leahy]]></category>
		<category><![CDATA[Tesco]]></category>
		<category><![CDATA[the big price drop]]></category>
		<category><![CDATA[Waitrose]]></category>

		<guid isPermaLink="false">http://www.moreaboutadvertising.com/?p=33388</guid>
		<description><![CDATA[Tesco has been a marketing-driven company ever since Ian MacLaurin (now the Baron MacLaurin of Knebworth) took over as boss at the end of the 1970s. MacLaurin ditched the old Green Shield trading stamps and &#8216;pile it high, sell it cheap&#8217; ethos along with its old ad agency Saatchi &#038; Saatchi to move firmly upmarket [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Is market leader Tesco on the retreat in the UK supermarket battle?</title>
		<link>http://www.moreaboutadvertising.com/2011/10/is-market-leader-tesco-on-the-retreat-in-the-uk-supermarket-battle/</link>
		<comments>http://www.moreaboutadvertising.com/2011/10/is-market-leader-tesco-on-the-retreat-in-the-uk-supermarket-battle/#comments</comments>
		<pubDate>Thu, 06 Oct 2011 08:00:10 +0000</pubDate>
		<dc:creator>Stephen Foster</dc:creator>
				<category><![CDATA[Agencies]]></category>
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		<category><![CDATA[clubcard]]></category>
		<category><![CDATA[falling food sales]]></category>
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		<category><![CDATA[marks & spencer]]></category>
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		<category><![CDATA[Phil Clarke]]></category>
		<category><![CDATA[recession]]></category>
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		<category><![CDATA[Sir Frank Lowe]]></category>
		<category><![CDATA[Sir Terry Leahy]]></category>
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		<category><![CDATA[tesco bank]]></category>
		<category><![CDATA[uk consumers]]></category>
		<category><![CDATA[Waitrose]]></category>

		<guid isPermaLink="false">http://www.moreaboutadvertising.com/?p=26648</guid>
		<description><![CDATA[You have to feel for Tesco CEO Phil Clarke (pictured), no sooner had he taken over from long-serving and highly successful predecessor Sir Terry Leahy, than UK retail sales fell off a cliff, hitting supermarket food sales too for the first time in decades. Tesco&#8217;s like-for-like food sales fell 0.9 per cent in the second [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>New Tesco boss Philip Clarke fires a warning shot at his UK agencies</title>
		<link>http://www.moreaboutadvertising.com/2011/04/new-tesco-boss-philip-clarke-fires-a-warning-shot-at-uk-agencies/</link>
		<comments>http://www.moreaboutadvertising.com/2011/04/new-tesco-boss-philip-clarke-fires-a-warning-shot-at-uk-agencies/#comments</comments>
		<pubDate>Tue, 19 Apr 2011 09:31:23 +0000</pubDate>
		<dc:creator>Stephen Foster</dc:creator>
				<category><![CDATA[Agencies]]></category>
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		<category><![CDATA[the red brick road]]></category>

		<guid isPermaLink="false">http://www.moreaboutadvertising.com/?p=16040</guid>
		<description><![CDATA[UK supermarket giant Tesco has turned in another record set of figures for the year to February 26 2011 but disappointed the markets (and new CEO Philip Clarke) with a 0.7 per cent fall in UK sales over the past three months. 70 per cent of its profits growth came from its operations in continental [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Does retail lie at the bottom of latest Publicis London management reshuffle?</title>
		<link>http://www.moreaboutadvertising.com/2011/03/does-retail-lie-at-the-bottom-of-latest-publicis-london-management-reshuffle/</link>
		<comments>http://www.moreaboutadvertising.com/2011/03/does-retail-lie-at-the-bottom-of-latest-publicis-london-management-reshuffle/#comments</comments>
		<pubDate>Thu, 03 Mar 2011 11:42:27 +0000</pubDate>
		<dc:creator>Stephen Foster</dc:creator>
				<category><![CDATA[Agencies]]></category>
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		<category><![CDATA[Rick Bendell]]></category>
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		<category><![CDATA[Sir Frank Lowe]]></category>
		<category><![CDATA[Sir Terry Leahy]]></category>
		<category><![CDATA[the red brick road]]></category>

		<guid isPermaLink="false">http://www.moreaboutadvertising.com/?p=12901</guid>
		<description><![CDATA[Publicis London was built on two accounts, foundation French business from Renault and Asda, the giant UK supermarket chain once run by Archie Norman and Allan Leighton and now owned by Walmart. But Asda upped sticks back in 2007 for Fallon and them moved to stablemate Saatchi &#038; Saatchi, a big surprise at the time [...]]]></description>
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