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Browse: Home / Rory Sutherland

Rory Sutherland

Can WPP's Team News wave a magic wand over embattled News international?

Can WPP’s Team News wave a magic wand over embattled News international?

By Angie Dean on April 5, 2012

News International has made its choice from the WPP agencies involved in the closed pitch for its business and the winners are: Grey, M/SIX (formerly CHI Media), Ogilvy One (direct) and Ogilvy Change (‘behavioural science’ apparently). WPP losers are creative agency CHI, which handled The Times, and media agency Mindshare which had The Times and [...]

Posted in Agencies, Clients, Media, News | Tagged CHI, grey, Katie Vanneck-Smith, m/six, mindshare, news international ad account, news of the world, ogilvy change, ogilvy one, phone hacking, Rebekah Brooks, Rory Sutherland, Rupert Murdoch, sun on sunday, team news, the sun

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