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r/ga new york

These are the 'ads worth spreading' that US consumers like the most according to TED research

These are the ‘ads worth spreading’ that US consumers like the most according to TED research

By Staff on October 26, 2012

TED is a non-profit organisation devoted to ‘ideas worth spreading’ and recently it’s started to choose a list of ‘ads worth spreading’ in the worlds of technology, entertainment and design. All the ads are here. The idea is to promote ads which engage consumers rather than batter them into submission, “the ads you choose to [...]

Posted in Agencies, Clients, Creative, News, Research | Tagged ads worth spreading, Aimee Mullins, Chris Anderson, ideas worth spreading, L'Oreal, r/ga new york, ted

Sweden and US both win Cannes Cyber Grand Prix

Sweden and US both win Cannes Cyber Grand Prix

By Staff on June 21, 2012

Nike Fuelband and Curators of Sweden have both won Cyber Grand Prix at Cannes, the winning agencies being R/GA New York and Volontaire Stockholm respectively. Nike Fuelband tells you how far you’ve run, how many calories you’ve burned and (probably) whether or not a heart attack awaits you round the next corner. It all looks [...]

Posted in Agencies, Clients, Creative, News, Research | Tagged cannes lions, curators of sweden, cyber grand prix, nike fuelband, r/ga new york, twitter campaign, visit sweden, volontaire stockholm

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