There aren’t too many Western media companies that would fetch $3.7bn at the moment, unlike China’s Focus Media which operates advertising screens in offices and retailers in China and the region. Focus, a listed company, has agreed a bid at ...Read More »
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ITV canvassed a panel of 8000 people to vote for their favourite ads of 2011. I felt it was a very interesting reflection on public opinion versus advertising industry opinion. Let’s not forget Mr. Blobby was number one in the ...Read More »
After years of lobbying India is finally going to relax its rules on foreign retailers, allowing overseas supermarket giants like Wal-Mart, Carrefour and Tesco to own up to 51 per cent of operations in India and ‘single-brand’ retailers (supermarkets are ...Read More »
Why don’t the UK’s energy companies do what a retailer would do – lower their prices (or price increases)?
Centrica-owned British Gas is, we learn, planning to ‘ramp up‘ its marketing activity to try to counter the unpopularity it’s incurring for raising its gas prices by 18 per cent and electricity prices by 16 per cent despite making £270m ...Read More »