By Stephen Foster on February 5, 2013
Publicis Groupe CEO Maurice Levy (left) is busily tidying up his digital agency assets after splashing out $540m on digital agency network LBi last year. PG is creating a new global super-network called Digitas LBi combining LBi (which is strongest outside America) with Digitas which is massive in the States. LBi’s Luke Taylor will be [...]
Posted in Agencies, Finance, News | Tagged Bob Lord, digitas, kitcatt nohr digitas, lbi, Luke Taylor, Marc Nohr, Maurice Levy, publicis groupe, razorfish, rosetta, Stephen Beringer
By Stephen Foster on November 7, 2012
Which means precisely what, you may say, as it’s quite difficult to determine what’s a consumer product and what’s business to business in tech land these days. Anyway, whatever it is, WPP has wrested some business (possibly a new range of products) from South Korean marcoms outfit Cheil Worldwide, which is still 15 per cent [...]
Posted in Agencies, Clients, Media, News | Tagged cheil worldwide, Dell, enfatico, razorfish, samsung, Sir Martin Sorrell, team wpp
By Stephen Foster on September 20, 2012
Anything you can do, I can do better.. No sooner has WPP’s Sir Martin Sorrell snapped up digital agency AKQA for $540m than arch-enemy Maurice Levy of Publicis Groupe buys biggest remaining indie digital network LBi for, yes you’ve guessed it, $540m. Levy (left) will add LBi to his already impressive line-up of digital shops [...]
Posted in Agencies, Finance, Media, News | Tagged akqa, digitas, Interpublic, lbi, Maurice Levy, omnicom, publicis groupe, razorfish, rosetta, Sir Martin Sorrell, WPP
By Stuart Smith on July 25, 2012
It would be nice to think that Johnson & Johnson’s newly announced review of its £1.7bn annual advertising spend was driven by a need for greater creative consistency. But it isn’t. Money’s the thing – saving it that is. J&J may be one of the world’s biggest brands, but it’s also a company in trouble. [...]
Posted in Agencies, Clients, Creative, Finance | Tagged advertising account review, akqa, bbdo, ddb, dentsu, deutsch, Euro RSCG, havas, Interpublic, johnson & johnson, JWT, Lowe, mdc, Michael Roth, Michael Sneed, omnicom, publicis groupe, r/ga, razorfish, the martin agency, WPP
By Stephen Foster on May 31, 2012
Publicis Groupe CEO Maurice Levy told his company’s AGM that he was confident that Publicis Groupe would continue to outperform the market in the second half of 2012 despite the financial carnage in the Eurozone (with Spain now heading for the knacker’s yard) and clients trimming budgets accordingly. He also produced this interesting take on [...]
Posted in Agencies, Finance, Media, News | Tagged ayyer, bcom3, bloomberg, dentsu, digitas, founder, havas, Interpublic, leo burnett, m&c saatchi, macmanus, Marcel Bleustein-Blanchet, Maurice Levy, omnicom, publicis groupe, razorfish, saatchi & saatchi, shareholder returns, starcom, vivaki, WPP
By Staff on May 14, 2012
Will the next CEO of French marcoms business Publicis Groupe be based in China? He just might if it falls to Jean Yves-Naouri (pictured) to succeed Maurice Levy. Naouri, COO of PG and one of the favourites to succeed Levy has been charged with boosting PG’s presence in China and he’s tackling the task with [...]
Posted in Agencies, Clients, Finance, Media, News | Tagged China, e-commerce, genedigi, interactive communications, Jean-Yves Naouri, king harvests, longtuo, Maurice Levy, publicis groupe, razorfish
By Stephen Foster on April 24, 2012
The Brits and the French spent much of the 18th century vying for control of India (the Brits won, of course) and the two old adversaries seem to be busily engaged in another contest to the death on the sub-continent, this time in all things digital with respective national marcoms flagships WPP and Publicis Groupe [...]
Posted in Agencies, Clients, Finance, Media, News, Research | Tagged aig, brandedge, digital marketing, digitas, hsbc, India, indigo, infosys, kantar, leo burnett, mysupermarket, publicis groupe, razorfish, rosetta marketing group, Sir Martin Sorrell, tata, thomas cook, Vikas Tandon, vivaki, WPP
By Staff on April 13, 2012
Curt Hecht (pictured), a 20-year veteran at Publicis Groupe and currently CEO of its 300-strong VivaKi Nerve Center in Paris, is leaving to join cable channel The Weather Channel as chief global revenue officer, in charge of TWC’s digital marketing and sales. Prior to moving to VivaKi Hecht was chief digital officer of Starcom where, [...]
Posted in Agencies, Media, News | Tagged 24/7 real media, cable channel, carat, Curt Hecht, David Kenny, dg, digitas, general motors, mediamind, razorfish, rosetta marketing group, starcom, the weather channel, vivaki, WPP, Zenith Optimedia
By Stephen Foster on April 2, 2012
Maurice Levy, boss of Publicis Groupe and head of the French employers’ organisation among many other things in his native country, isn’t used to being treated like this. But French politicians on both sides of the political divide are busy criticising a long-term bonus plan that is set to pay him $21.6m (€16m) imminently. There’s [...]
Posted in Agencies, Finance, News, Politics | Tagged $21.3m payout, digitas, Francois Hollande, french election, Interpublic, Maurice Levy, nicolas sarkozy, publicis groupe, razorfish, retirement
By Stephen Foster on March 27, 2012
More details are dribbling out about the high profile firings of Microsoft Bing marketing executives Eric Hadley and Sean Carver. One issue was a first class flight taken by Carver and authorised by Hadley, who shouldn’t have. Hardly a hanging offence surely. Another relates to items the two ordered for their ‘Bing Bar’ in Park [...]
Posted in Agencies, Clients, Finance, News | Tagged $1m fee, adscam/the horror!, bing, bing bar, co collective, Eric Hadley, firings, first class flight, George Parker, Maurice Levy, Microsoft, publicis groupe, razorfish, Robert Redford, Rosemary Ryan, Sean Carver, sundance festival, top marketing executives, Ty Montague
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