By Stephen Foster on December 14, 2010
Boston-based Communispace is hardly a household name but, according to my old chum Stuart Smith, it’s about to receive a $100m bid from Omnicom which is reported to have recently raised $1bn for such acquisitions. Communispace, founded by Harvard MBA Diane Hessan in 1999, specialises in creating and understanding online communities for its clients who [...]
Posted in Agencies, Clients, Finance, News | Tagged aegis, anomaly, captain morgan, coca-cola, communispace, Diane Hessan, mitchell communication, mkother, omnicom, publicis groupe, razorfish, tanqueray gin, unilever, vivaki, WPP
By Stephen Foster on November 19, 2010
Fresh from selling another chunk of Clemenger BBDO to Omnicom, Clemenger boss Robert Morgan has produced a ringing manifesto for ad agencies, saying the world has written them off countless times and been wrong to do so. Pointing to ad growth of 11 per cent in Australia, he underlines the country’s new-found popularity with the [...]
Posted in Agencies, Media, News | Tagged aegis, Andrew Robertson, clemenger bbdo, mitchell communication, omnicom, Robert Morgan
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