By Staff on June 2, 2012
Dentsu has bought BOS, the independent Montreal-based agency founded in 1988, to bolster its French-language capabilities and Quebec credentials in Canada. The now-combined agency will operate as DentsuBos. Bob Shropshire, formerly Dentsu Canada’s CEO, has been made chairman of the new agency while Michel Ostiguy (left), once president of BOS, is now CEO of DentsuBos [...]
Posted in Agencies, Clients, Finance, News | Tagged bos, canada, canon, Claude Carrier, dentsu, honda, japan, mcgarrybowen, Michel Ostiguy, publicis groupe, toyota
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