By Angie Dean on July 1, 2011
The UK’s Premier Foods is a minnow in the global brands world but the company was a darling of the stock exchange for years as it picked up a string of unwanted brands from other food companies and revived them. Its most famous are probably Mr Kipling cakes and Hovis bread. It also built a [...]
Posted in Agencies, Clients, Finance, News | Tagged 101, cadbury, food prices, hovis, M&S pie contract, marks & sepncer, mr kipling, own label, Phil Rumbol, premier foods, price increases, stock exchange, Tesco, tesco buyers
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