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By Stephen Foster on May 8, 2013
Karmarama boss and former IPA president Nicola Mendelsohn (left) has never been exactly backward at coming forward and now she’s joined the group of high-flying women (including COO Sheryl Sandberg and marketing boss Carolyn Everson) near the top of Mark Zuckerberg’s Facebook empire by being appointed as the social network’s new head of Europe, the [...]
Posted in Agencies, Clients, Media, News | Tagged b&q, Carolyn Everson, europe head, facebook, ipa president, karmarama, Mark Zuckerberg, Nicola Mendelsohn, Sheryl Sandberg
By Staff on September 12, 2012
Which will be news (possibly welcome news) to Facebook shareholders who have seen the value of their stock in the post-IPO company halve from $38 to around $19. CEO Mark Zuckerberg, still worth billions, told a TechCrunch conference that his company had got it wrong in trying to develop its own mobile offering instead of [...]
Posted in Clients, Finance, Media, News | Tagged android, app, facebook, iPhone, ipo, Mark Zuckerberg, mobile
By Stephen Foster on August 17, 2012
Facebook’s financial fortunes go from bad to worse with its shares dropping at one stage to $19.67, about half the offer price, as investors who bought in before the massive IPO were allowed to sell a tranche of 271m shares. These investors (whose number includes agency group Interpublic) were allowed to sell for the first [...]
Posted in Finance, Media, News | Tagged facebook, ipo, Mark Zuckerberg, mobile, price slump, share sales
By Stephen Foster on August 3, 2012
My friend George Parker thinks McCann Worldgroup boss Nick Brien is angling for a job at Facebook. If he is he’s better get a move on and forget all that gardening leave nonsense because post-IPO Facebook really is beginning to resemble a road crash and needs all the help it can get. Slowing growth and [...]
Posted in Agencies, Clients, Finance, Media, News | Tagged facebook, George Parker, Mark Zuckerberg, Nick Brien, Paul Simons, share slide
By Paul Simons on July 31, 2012
The departure of Joel Ewanick as CMO of General Motors (pictured) is a sudden and unexpected move not helped by the comment from GM: “.. he failed to meet the expectations that a company has of an employee.” Hmmm, not sure what that is code for. I do not have the remotest clue about why [...]
Posted in Agencies, Clients, Finance, News | Tagged cadbury, facebook, general motors, Joel Ewanick, Mark Zuckerberg, Steve Ridgeway, virgin atlantic
By Staff on July 16, 2012
Mobile marketing is the new big thing, everyone says so: Mark Zuckerberg (ruefully as he doesn’t have enough of it), new Talon supremo Eric Newnham and possibly people who are even more influential (assuming there are any). So this big new $1m research project should be important. Rather than to try to decipher the thicket [...]
Posted in Clients, Media, News, Research | Tagged coca-cola, colgate-palmolive, Eric Newnham, Greg Stuart, Mark Zuckerberg, mobile marketing association, mobile marketing research study, smox.me, talon
By Paul Simons on May 25, 2012
It looks like embattled Facebook has pulled a PR rabbit out of the hat in double quick time – ‘with a little help from my friends’ as the Beatles sang. In a previous opinion piece on the Facebook IPO saga I commented on what I saw as poor communication from FB which is a weakness [...]
Posted in Agencies, Clients, Finance, Media, News, PR | Tagged analysts' estimates, client council, david jones, facebook, financial times article, ipo, Keith Weed, Mark Zuckerberg, morgan stanley, paul simons casio calculator, roi, starmine, stock valuation, virgin pr, zucked, zuckerberg share sale
By Paul Simons on May 23, 2012
According to the business press, Wall Street is full of recriminations over the Facebook IPO. Morgan Stanley, the lead underwriter, allegedly ignored downward revisions of forecasts from its own analysts during the roadshow pre-IPO. The top securities regulator in Massachusetts has issued a subpoena to Morgan Stanley as part of an investigation in to FB’s [...]
Posted in Finance, Media, News | Tagged $104bn, apple, brandz, facebook, google, investors, ipo, iPod, istrategy london, Mark Zuckerberg, morgan stanley, multiples, p/e ratios, Paul Simons, valuation, wall street
By Paul Simons on May 23, 2012
I hate to offer a view that is counter to what many people clearly believe but I have been trying (and failing) to understand the metrics behind the Facebook IPO. So I’ll lead with my chin. The IPO offer price was $38 on May 18 (and rose to $42.05) creating a value of $104 billion, [...]
Posted in Clients, Finance, Media, News, Research | Tagged advertising, brand valuation, brandz, Branson, coca-cola, facebook ipo, Gates, Mark Zuckerberg, market cap, mobiles, Paul Simons, Pepsi, revenue, Rosamund Urwin, saatchi, Sculley, Sorrell, Steve Jobs, sugar, Vodafone, wall street
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