There’s a lot going on under the radar in OOH – or posters, as we anciently called it. And I’m not simply talking of Omnicom’s Eric Newnham-fronted effort to crash the charmed circle of UK specialist buyers – namely WPP-owned Kinetic and Aegis-owned Posterscope. No, what caught my eye recently was something entirely different. It [...]
For years now Carat owner Aegis has been seen as a tasty item on the menu for one of the acquisitive marcoms companies, possibly as one to be divided up between them as WPP for example, which owns MediaCom, Mindshare and MEC under its GroupM banner, would be prevented from buying the whole lot. Or [...]
The outdoor business, at least in the UK, is booming reaching about £1bn in turnover and some of the executives responsible for placing this money seem to be backing this particular horse each way – by being directors and shareholders in a company called Outdoor Plus. Outdoor Plus, which is a small but profitable player [...]
When Jerry Buhlmann took over from Robert Lerwill as CEO of Aegis in 2008 there were a few raised eyebrows. Buhlmann originally built his reputation as a media boffin and there had already been surprise when he beat Aegis-owned Carat’s Mark Craze (now at Havas-owned MPG) to the top Carat job in Europe. Lerwill was [...]
The IPA has just produced a report on diversity in UK ad agencies and, surprise, surprise, there isn’t much. Age-wise just 5.3 per cent of those working in the ad industry are aged 50 or over and 13.5 per cent are between 41 and 49. Almost half are aged 30 or younger and 35.7 per [...]
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