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TBWA replaces departed Co-op account with Lidl

TBWA replaces departed Co-op account with Lidl

By Staff on February 14, 2013

Last year TBWA Manchester lost the £50m Co-op account to Leo Burnett and now its big brother in London has gone some way towards replacing the loss by winning German-owned discount supermarket chain Lidl. Lidl is reported to have been swayed by the success ‘rival’ Aldi has enjoyed with its ‘like brands’ campaign through McCann [...]

Posted in Agencies, Clients, Creative, News, PR | Tagged account move, aldi, co-op, lidl, London, manchester, mccann manchester, tbwa

France's JC Decaux set to buy £50m Ocean Outdoor

France’s JC Decaux set to buy £50m Ocean Outdoor

By Staff on February 24, 2012

French out of home giant JC Decaux is leading the bidding for the UK’s Ocean Outdoor and is expected to wrap up a £50m deal next week. Ocean Outdoor was founded by Damian Cox in 2005 and has the UK’s best stock of ‘spectacular’ poster sites, both digital and paper, including the UK’s biggest, the [...]

Posted in Finance, Media, News | Tagged Clear Channel, Damian Cox, digital posters, imax cinema, JC Decaux, London, manchester, ocean outdoor, olympics, rothschilds, street furniture, £50m deal

'Super Mario' Balotelli backs fireworks safety

‘Super Mario’ Balotelli backs fireworks safety

By Stephen Foster on October 31, 2011

Manchester City’s ‘bad boy’ (and extremely good) footballer Mario Balotelli has been signed up to support fireworks safety in his adopted home town of Manchester. Just the other week some of Mario’s chums set fire to his £3m rented house by attempting to fire fireworks through his bathroom window. Well they talk about strikers being [...]

Posted in Clients, Creative, News, PR | Tagged adopted home town, ads, bad boy, boot boys, fireworks, manchester, manchester city striker, mario balotelli, poster, super mario

Jeremy Hunt lays out extremely modest grand plan for local UK television

Jeremy Hunt lays out extremely modest grand plan for local UK television

By James Charlton on August 12, 2011

The UK culture secretary Jeremy Hunt has released a map of 65 potential new ‘hyper-local’ television stations that could operate in the UK. The Government expects that most big cities, as well as towns such as Haverfordwest, Barnstaple and Poole, could viably host local TV. Local television has been a long-term Conservative Party goal, but [...]

Posted in Media, News, Politics | Tagged 000 budgets, barnstaple, channel m, culture secretary, guardian, Jeremy Hunt, limited content, manchester, Mark Dodson, measurement, poole, uk local tv, £500

Unilever picks Manchester's Amaze to supervise global websites

Unilever picks Manchester’s Amaze to supervise global websites

By Stephen Foster on April 4, 2011

Which is pretty amazing really, not that companies based in Manchester aren’t capable of handling such a big global task but you still don’t expect them to beat the behemoths of the digital world to the job. But Amaze, owned by Manchester-based holding company Hasgrove and led by CEO Rod Hyde, has beaten a gaggle [...]

Posted in Agencies, Clients, Creative, News | Tagged amaze, hagrove group, Keith Weed, manchester, production company roster, Rod Hyde, unilever

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