By Stephen Foster on March 25, 2011
Unilever global CMO Keith Weed said recently that he wanted partnerships of traditional and digital agencies to handle the company’s worldwide business (preferably under the same ownership) and Interpublic’s Lowe and Partners and its fast-growing US-based digital agency Huge have duly partnered to handle cleaning products Cif and Sunlight around the world. At the same [...]
Posted in Agencies, Clients, News | Tagged Aad Kujper, alfred, becel, cif, ddb, flora, Helen Bell, Keith Weed, lowe and partners, Lowe London, lowe worldwide, Marcel van Wing, ogilvy & mather, sunlight, tribal ddb, unilever
By Stephen Foster on November 30, 2010
Christmas wouldn’t be Christmas in the UK without some uncaring client launching a big pitch and this year it’s the turn of the Halifax, the bank that was bailed out and bought by Lloyds at the peak of the banking crisis in 2008. According to Campaign Halifax has asked AMV BBDO, RKCR/Y&R and hot new [...]
Posted in Agencies, Clients, News | Tagged adam & eve, AMV BBDO, DLKW, halifax, John Lewis, lloyds, lowe worldwide, rkcr/y&r
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