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Focus on tech companies as Google readies TV launch, Japanese giants hit back

Focus on tech companies as Google readies TV launch, Japanese giants hit back

By Angie Dean on October 5, 2010

Eagerly-awaited Google TV, a web-meets-TV offering, is due to launch later this month and before then Sony will launch a combined TV and Blu-ray player powered by the Google system and box maker Logitech will bring out its version of the set-top gadget that powers it all. Big US TV networks NBC Universal, Times Warner [...]

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Why Google TV won’t work

By Stephen Foster on May 26, 2010

It won’t work because it’s complex (yet another box), costly, people don’t want to surf on their TVs, it will add to advertising audience fragmentation and (in the US) you can get most of the good bits already on cable. This is what interactive expert Ellen Dudar thinks anyway, writing in Ad Age. Well Ms [...]

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