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By Stephen Foster on July 4, 2012
We’re used to having companies depicted as animals but Brand Toys renders them as toys (as it would). And the researchers there have been applying their grey cells to ad agencies at the Cannes International Festival of Creativity. They all look pretty similar to me but apparently the size of the ears show how much [...]
Posted in Agencies, Creative, News, Research | Tagged Amir Kassaei, bbh, brand toys, cannes, ddb, leo burnett, wieden+kennedy
By Stephen Foster on July 3, 2012
Over 100 past and present employees of Publicis Groupe’s massive MSL PR business in the US have been given the go-ahead by a New York court to sue PG and MSL for discriminatory pay practices. If the suit goes ahead and PG loses it could be liable for around $100m in damages. Monique da Silva [...]
Posted in Agencies, Clients, Finance, News, PR | Tagged Greece, legal action, leo burnett, Maurice Levy, Monique da Silva Moore, msl, pay discrimination, PR, publicis groupe
By Staff on June 1, 2012
Here we go, it’s a summer of sports (in case you hadn’t noticed) and UK digital service Freeview is throwing its hat into the ring with this campaign from Leo Burnett. Freeview doesn’t usually have that much sport as its offering doesn’t include Sky but it’s fine this year with Euro 2012 on ITV and [...]
Posted in Agencies, Clients, Creative, Media, News | Tagged euro 2012, fallon, freeview, leo burnett, olympics, Sony, summer of sport
By Stephen Foster on May 31, 2012
Publicis Groupe CEO Maurice Levy told his company’s AGM that he was confident that Publicis Groupe would continue to outperform the market in the second half of 2012 despite the financial carnage in the Eurozone (with Spain now heading for the knacker’s yard) and clients trimming budgets accordingly. He also produced this interesting take on [...]
Posted in Agencies, Finance, Media, News | Tagged ayyer, bcom3, bloomberg, dentsu, digitas, founder, havas, Interpublic, leo burnett, m&c saatchi, macmanus, Marcel Bleustein-Blanchet, Maurice Levy, omnicom, publicis groupe, razorfish, saatchi & saatchi, shareholder returns, starcom, vivaki, WPP
By Staff on May 25, 2012
Retail’s the story of the moment for UK ad agencies with Tesco’s £110m pitch lumbering into gear, the John Lewis account powering Adam & Eve into a £60m deal with Omnicom’s DDB London and now the Co-op switching its £50m supermarket account from long-serving TBWA Manchester to Leo Burnett. Not so long ago the notion [...]
Posted in Agencies, Clients, Creative, News | Tagged adam & eve, bbh, chi & partners, co-op, ddb london, John Lewis, leo burnett, Mark Lund, McDonalds, now, supermarkets, tbwa manchester, Waitrose, £50m account
By Stephen Foster on April 24, 2012
The Brits and the French spent much of the 18th century vying for control of India (the Brits won, of course) and the two old adversaries seem to be busily engaged in another contest to the death on the sub-continent, this time in all things digital with respective national marcoms flagships WPP and Publicis Groupe [...]
Posted in Agencies, Clients, Finance, Media, News, Research | Tagged aig, brandedge, digital marketing, digitas, hsbc, India, indigo, infosys, kantar, leo burnett, mysupermarket, publicis groupe, razorfish, rosetta marketing group, Sir Martin Sorrell, tata, thomas cook, Vikas Tandon, vivaki, WPP
By Stephen Foster on April 10, 2012
So what was so special about 1982, the year Wieden+Kennedy opened its doors in Portland, Oregon and messrs Bartle, Bogle and Hegarty departed TBWA in London to start BBH? Actually it wasn’t so different to what we have now: then a stuttering Western economy still struggling to recover from the massive and inflationary oil price [...]
Posted in Agencies, Clients, Creative, News | Tagged 1982, 30 years, agency of the year 2011, akqa, audi, banking crisis, bartle bogle hegarty, bbh, bbh new york, Dan Wieden, gunn report, international networks, John Hegarty, leo burnett, levis, London, Nigel Bogle, nike, publicis groupe, tbwa, w+k amsterdam, wieden+kennedy, yom kippur war
By Angie Dean on March 6, 2012
You can’t really go wrong with basketball in the US so Publicis Groupe’s ‘Team Sprint,’ the client-focussed team that won the $1bn account from Omnicom’s Goodby Silverstein last year, is relying on NBA star Kevin Durant to plug its unlimited data storage facility ‘Doodle Jump’ in its debut ad. Team Sprint is made up of [...]
Posted in Agencies, Clients, Creative, News | Tagged basketball, digitas, doodle jump, goodby silverstein, Kevin Durant, leo burnett, nba, omnicom, publicis group, Susan Credle, team sprint
By Stuart Smith on February 19, 2012
The only surprise about the dissolution of the Publicis Groupe/Dentsu strategic alliance is the speed with which it has happened. Less than two weeks ago, PG chief executive Maurice Lévy (pictured) was telling shareholders he couldn’t pay them a better dividend because he had to hoard every last euro in case the Japanese wanted their [...]
Posted in Agencies, Finance, News | Tagged alliance, bcom3, dentsu, leo burnett, macmanus group, Maurice Levy, mcgarrybowen, Microsoft, publicis groupe, razorfish, share buyback, Stuart Smith, Tim Andree
By Staff on February 15, 2012
Jerry Judge is a co-founder of self-styled ‘capitalist collective’ The Fearless Group. Based in New York. Fearless is a new-style agency bringing together senior people from a number of marketing disciplines. Born in London, he has worked in senior management roles in a number of top creative agencies including TBWA, BBH and Lowe in London [...]
Posted in Agencies, Clients, Creative | Tagged bbh, Charles Inge, desert island ads, fearless group, guardian, heineken, Jerry Judge, John Bartle, John Hegarty, John Webster, lego, leo burnett, Lowe, Tim Lndsay, y&r
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